The art and science of pure flower and plant essences.
Aveda
Aveda is a beauty and cosmetics brand that specializes in high-performance hair care, skin care, and makeup products made from natural ingredients. They are committed to sustainability and eco-friendly practices, making them a leader in the green beauty movement.
75 products
Founded 1990
Minneapolis, USA
Premium
Natural
The Icons
What everyone's reaching for at the Aveda counter.
Moisturising & Nourishing Conditioners
Moisturising & Nourishing Shampoos
Hair Styling Creams
Scalp Treatments & Shampoos
Leave In Conditioners
Just In
Fresh on the shelves from Aveda.
The Story
Founded in 1990 by Horst Rechelbacher, Aveda was born from a passion for nature and a commitment to sustainability. The brand harnesses the power of pure flower and plant essences to create high-performance beauty products that are as effective as they are environmentally friendly. Aveda's dedication to eco-conscious practices extends beyond its products, with initiatives aimed at reducing waste and promoting renewable resources. Aveda believes in the interconnectedness of beauty, wellness, and the environment. Their holistic approach to beauty encourages consumers to embrace natural ingredients while supporting sustainable practices. With a wide range of hair care, skin care, and makeup products, Aveda empowers individuals to express their unique beauty while caring for the planet.
- Founded
- 1990
- Founder
- Horst Rechelbacher
- Headquarters
- Minneapolis, USA
Natural
Eco-conscious
Innovative
Luxurious
Holistic
Where to buy Aveda in the US
We compare Aveda prices across leading retailers in the US so you can find the best deal in one place — read reviews, check stock, and pick your retailer below.
Sephora
Ulta Beauty
Target
Amazon
Nordstrom
