Fresh

La Historia

Founded in 1990 by Lev Glazman and Alina Roytberg, Fresh began with a simple idea: to create products that celebrate the beauty of nature. Inspired by their travels and the rich traditions of skincare from around the world, they sought to blend natural ingredients with modern technology. Today, Fresh is recognized for its innovative formulations and commitment to sustainability, offering a range of luxurious skincare products that nourish the skin and elevate the self-care experience. At Fresh, each product is crafted with care, using the finest ingredients sourced from nature. The brand believes that beauty should be a joyful experience, which is why they infuse their products with delightful textures and captivating scents. From their iconic Soy Face Cleanser to the beloved Rose Face Mask, Fresh continues to redefine skincare by combining efficacy with pleasure, making every moment of self-care a celebration of beauty.

Fundada

1990

Fundador

Lev Glazman, Alina Roytberg

Sede

New York, USA