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Elizabeth Arden's Advanced Eye-Fix Primer: The Eye Shadow Miracle You've Been Waiting For
Say goodbye to makeup catastrophes with Elizabeth Arden's Advanced Eye-Fix Primer, the ultimate defence against creasing, streaking and fading. As an invisible shield, it keeps eyeshadow, liner and powders fresh and colour-true for longer.
Easy Application With Maximum Results
Applying this miracle-in-a-bottle is a breeze. Just cleanse your eyelids thoroughly, then smooth a thin film of primer from your lashes to your brow. Work it into the outer corners of your eyes and give it 30 seconds to dry before applying your eye makeup.
Proven Clinical Results
Worried about allergies or skin sensitivities? Don't be. Elizabeth Arden's Advanced Eye-Fix Primer is dermatologist, allergy and clinically tested to ensure it's gentle on your skin while providing the results you deserve.
Lasting Hydration for Eye Health
With the occlusive barrier provided by this primer, you can rest assured that your eyelids are protected from moisture loss. Keep your eyes hydrated while always looking your best.
Look no further for the perfect solution to messy, faded eye makeup and make your beauty routine a breeze with Elizabeth Arden's Advanced Eye-Fix Primer.
I have tried so many eye primers and have always found them so dry and tacky. I had a gift card and thought I'd try this - finding it's liquid formula appealing. It's so creamy, blends flawlessly and dries almost clear, so will suit every skin tone. It really brings out the pigment in both cream and powder shadows, and it WILL hold it in place all day. I can't rave about this enough and I think it's definitely worth the price! A worthy investment and a brilliant primer.
Reviewed on Sat 08 Sep 2018
I am in my mid 20's with dry, fair tone skin and blue eyes. My hair is blonde, normal with coarse texture.
I've been buying this for six years now and am still only on my third tube and use it most days! It has a gorgeous creamy texture that goes on like silk and holds your eyeshadow all day without creasing. I have combination skin and my eyelids can get oily, but this stuff has never failed to keep my eyeshadow locked down. I recommend it to everyone!
Reviewed on Wed 23 Aug 2017
I am in my late 30's/early 40's with combination, light tone skin and blue eyes. My hair is light brown, processed with fine texture.
I love this eye primer it smooths out very evenly and gives you a good nude canvas to apply your eyeshadow. A little goes a long way which means it is definatly worth the money!
Reviewed on Sun 29 May 2016
I am in my mid 20's with dry, light tone skin and green eyes. My hair is dark brown, combination with fine texture.
This eye primer really is my all time favourite. I find this product doubles really well as a great concealer for my whole eye area- not just my eyelid. Is a creamy beige and has a fairly thick consistency that blends well, matching lighter skintones to offer a natural look. Keeps my eyeshadow staying perfectly in place all day long until washed off. I am now afraid to return to any other brand.
Reviewed on Wed 08 Aug 2012
I am in my late 20's/early 30's with dry, fair tone skin and blue eyes. My hair is light brown, dry with fine texture.
