As I Am, a beauty brand that caters exclusively to curly, coily, kinky locks, offers a haircare collection that revitalizes and promotes healthy, manageable tresses. Highlighting the powerful effects of Jamaican Black Castor Oil (JBCO), As I Am's Curling Crème nourishes, detangles, and moisturizes thirsty hair.
JBCO promotes healthy growth by increasing blood flow to the scalp and supplying rich nutrients to hair follicles. It is an effective natural remedy for dandruff, eczema, and itchiness, providing intensive moisture and preventing breakage.
Applied to damp, freshly-washed hair, As I Am's leave-in conditioner delivers instant moisture, conquers unsightly frizz, and enhances curl definition. The buttery cream is engineered with nanotechnology that offers long-lasting hold and polished tresses that feel silky-smooth and soft.
Free from sulphates and harsh ingredients, As I Am's Curling Crème is perfect for anyone looking for a gentle, cruelty-free, vegan haircare product that helps revitalize their locks.
