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Joico Defy Damage Protective Masque

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DEFY DAMAGE PROTECTIVE MASQUE FOR BOND STRENGTHENING & COLOR LONGEVITY

This protective masque is a game-changer for your hair, designed to strengthen bonds and prolong the life of your beautiful hair color. Say goodbye to breakage and welcome in a new era of protection from heat styling. Your hair will instantly feel softer, look shinier, and be healthier overall.

Bond-Strengthening Defense System

Experience the power of cutting-edge technology in this at-home treatment that fortifies your hair with a defense system like no other. The combination of advanced technology and potent protectants work together to give you hair that is resilient, vibrant, and full of life.

SMARTRELEASE TECHNOLOGY

Our unique liposome delivery system continuously releases a trio of ingredientsRosehip Oil, Arginine, and Keratinto repair, strengthen, and shield your hair from the daily rigors of styling. Witness the transformative effects of these powerful ingredients with every use.

PROTECTIVE LIPID

This protective lipid mimics the natural lipid found in healthy hair, providing a barrier against thermal, chemical, styling, and UV damage. Consider it your hair's first line of defense, ensuring that your locks stay safe and beautiful no matter what.

MORINGA SEED OIL

Rich in antioxidants, Vitamins A and E, Zinc, and Silica, Moringa Seed Oil is a key ingredient in promoting healthy, strong, and damage-resistant hair. Revel in the enhanced shine and softness that this powerhouse oil brings to your locks.

ARGININE

Arginine is a smart-bonding molecule that works wonders for your hair. With positive and negative sites, it helps strengthen existing bonds and stimulate the renewal of damaged bonds, leaving your hair stronger and more resilient than ever.

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